Do Men Get Better Car Deals?

Do Men Get Better Car Deals?  Brent Halvorson of High Gear Media asked this question.  My wife sent it to me via Yahoo Autos.  So there's this question staring at me from my inbox.  Hmmm?  My initial thought was, I guess you need to look at who specifically is giving the car deal to know the answer to that.

Then I read the article.  You can too: 

http://real-us.autos.yahoo.com/articles/autos_content_landing_pages/1635/do-men-get-better-car-deals/ 

Interesting and thought provoking?  Well being in the business myself, I thought, what a great time to comment on it and how nice will it be for you to get it straight from the source!

Let me just say this.  First and foremost, a deal is a deal is a deal.  I really don't care how many "Y" chromosomes you have or don't have.  I'm more concerned with whether or not you like what I'm trying to sell you and if you like it enough to buy it.  Ironically, more women in this day and age can and do buy without their husbands being present.  The old, "I need to talk to my spouse" routine is far more prevalent with the fella's then the ladies.

Now this is just me.  I would assume that in my industry there will be a few ding-dongs who think they can still pull a fast one on a lady because she's female.  I can also assume that kind of ignorance still exists in most industries to some extent.  However, the Internet and Internet Car Shopping should eliminate any gender gap that may exist in the Car Business.

This article then goes on to cite a study from CarWoo where 65% of the dealers they looked at (shopped online) had a price quote difference of under $500.  Usually the gap in price between men and women was about $100.  20% of the group surveyed was over by $500.  20% means 1 in 5.  Same brand. 

Solution:  If you follow the standard protocol and secure quotes from at least 3 different dealers for the same make and model, your gender bias will virtually be eliminated.

Edmunds.com has also done a great deal of research in this area as well and found that there can be a different level of treatment and behavior towards women.

My advice for the ladies (which can also be applied to men shopping too) is to remove gender from the equation.  Before you are a man or a woman, you are a buyer and a potential client of this dealership.  Do your homework first.  Find the right car for you and your budget.  When you go test drive it, keep in mind you're also shopping for a dealership and a salesperson.  Don't reward bad or apathetic service by buying something.  You are entitled to take your business elsewhere should you choose.  When you negotiate your best deal, keep in mind that you too are selling something.  You're selling yourself and why you should get a better deal.  With as much as you expect friendly, courteous service, when you practice the Golden Rule, getting a better deal will be easy.  When you have rapport with your salesperson everything works better.  Especially the money. 

The article concludes with a lesson for salespeople and buyers alike.  They encourage us to realize that people in general are fundamentally good.  "If you walk into a negotiation with the belief the dealer [or customer, if your the dealer] is biased you'll find something (truthful or not) to substantiate that belief and that will poison a negotiation."

What do you think?  Share your thoughts and leave a comment below...

Keyes Woodland Hills Buick GMC Cadillac is your neighborhood dealer “Where It’s Fun To Buy A Car” We are located just northwest of Los Angeles in the heart of the San Fernando Valley in Woodland Hills California.  Make sure to see or talk with David Bradley for the best price and best service.  Call David Bradley 800-691-4920. http://www.keyeswhbpg.com/HomePage

GM recalls SRX, Terrain, and Equinox seatbelt buckles

Keyes Woodland Hills Buick, GMC Cadilac:  The safety of our clients, both before and after the sale is a number one priority for us.  As a dealership, we will be facilitating this with the utmost care and concern.

Below I will paste in the recall announcement for you to review.  If you are concerned that your vehicle may be in this recall, information on what to do will be found below.  If you are considering buying a Terrain or SRX we will be happy to perform the necessary inspection and work prior to you taking delivery.  Not all SRX's or Terrains are involved but we will be checking our existing inventory as well.

GM recalls SRX, Terrain, and Equinox seatbelt buckles


General Motors has announced a recall of model year 2011 Chevrolet Equinox, Cadillac SRX, and GMC Terrain vehicles related to their seat belt. We’ve got all the information owners of these vehicles need to know.


The official NHTSA recall

Vehicle Make / Model: Model Year(s):

CADILLAC / SRX 2011

CHEVROLET / EQUINOX 2011

GMC / TERRAIN 2011

Manufacturer: GENERAL MOTORS CORP. Mfr’s Report Date: DEC 15, 2010

NHTSA CAMPAIGN ID Number: 10V623000 N/A NHTSA Action Number: N/A

Component: SEAT BELTS:FRONT:BUCKLE ASSEMBLY

Potential Number of Units Affected: 97,843

Summary:

GENERAL MOTORS IS RECALLING CERTAIN MODEL YEAR 2011 CADILLAC SRX, CHEVROLET EQUINOX AND GMC TERRAIN VEHICLES. THE DRIVER AND /OR FRONT PASSENGER SAFETY BELT BUCKLE ANCHOR MAY FRACTURE AND SEPARATE NEAR THE SEAT ATTACHMENT IN A VEHICLE CRASH.

Consequence:

THE SAFETY BELT SYSTEM MAY NOT RESTRAIN THE OCCUPANT(S) AS DESIGNED AND COULD INCREASE THE RISK OF INJURY.

Remedy:

DEALERS WILL MODIFY THE PASSENGER AND/OR THE DRIVER SAFETY BELT BUCKLES AS NECESSARY. THIS SERVICE WILL BE PERFORMED FREE OF CHARGE. THE SAFETY RECALL IS EXPECTED TO BEGIN ON OR BEFORE JANUARY 18, 2011. OWNERS MAY CONTACT CADILLAC AT 1-866-982-2339, CHEVROLET AT 1-800-630-2438, GMC AT 1-866-996-9463 AND AT THE OWNER CENTER AT http://www.gmownercenter.com/.

Notes:

GM SAFETY RECALL NO. 100370. OWNERS MAY ALSO CONTACT THE NATIONAL HIGHWAY TRAFFIC SAFETY ADMINISTRATION’S VEHICLE SAFETY HOTLINE AT 1-888-327-4236 (TTY 1-800-424-9153), OR GO TO http://www.safercar.gov/ .

2011 Sierra Denali 3500 at Keyes Woodland Hills GMC

Truck Trend is calling this bad boy "Tough Lux".  It tows 21,000 pounds, Hauls over 5200 and can go from 0 to 60 in 7.7 seconds.  And it can do it all in style.

With this 3500 Denali, GM is looking to take on the King Ranch and as Allyson Harwood puts it with Good Looks and Big Brawn! 

You can take a look at all the specs over on the Truck Trend web site.  In fact, here's the link:  http://www.trucktrend.com/features/tech/163_1003_2011_gmc_sierra_3500hd_technical_specifications/index.html. 

If you take a look at the November/December Issue of Truck Trend, you'll find a very nice article and solid review of the 3500 Denali and gives a strong testament to the GMC Sierra's HD line being able to give the boys over at Ford a good run for their money!

Some of my favorite parts from the article was how impressed they were with the performance and power. 

"It reached 60 mph in 7.7 seconds and went through the quarter mile in 16 seconds flat at 85.5 mph.  It weighs 8100 pounds, and it's 0-to-60 is comparable with those of a Dodge Challenger (V-6 powered), Mazda3, or Acura TSX.  And last time we checked, none of those cars could tow 21,100 pounds."

Classic!

They found the 3500 Denali to be more refined, smooth and comfortable.

So a big thanks goes out to Truck Trend and if you'd like a Sierra HD Denali in your driveway, the Internet Department at Keyes Woodland Hills GMC is here to make sure you got the truck you want at the right price.  Contact us by EMAIL of call 800-691-4920.  Your Internet Dept is David Bradley, Charlie Nicgorski and Brian Roberts.

Five Healthy Tips for Surviving The Holidays

Five Healthy Tips for Surviving The Holidays

Over on Hubpages, Internet Manager David Bradley spins a few ideas to help you get through the Holiday season!  Take a look and a read and leave a comment if you please!

CLICK HERE to give it a going over!

The Buick LaCrosse at Keyes Woodland Hills Buick

Over on Squidoo is a write up I did on the Buick LaCrosse.  If you'd like to check it out, just follow this link and let me know what you think!

http://www.squidoo.com/the-buick-lacrosse-at-keyes-woodland-hills-buick


I will also be doing another video soon for all those who enjoy our YouTube page!

If you're in the market for a LaCrosse, the Internet Department here at Keyes Buick would be happy to help get one of these beautiful sedans in your driveway.  Call us today at 800-691-4920 or CLICK HERE to email us!